Business Sinologist Renate H. Sattler Kellogg-HKUST Executive MBA (田蕾)
I am a freelance interim manager and help entrepreneurs and companies to transform their trade relations with Chinese companies in China and in Europe to meet the new requirements of Made in China 2025 and the political and economic changes in China.
My expertise gives companies greater innovative strength, inventory security and higher customer satisfaction in Germany, Europe and Asia.
With my excellent network in China, I can help you avoid costly rookie mistakes on site, build up your own sustainable networks and thus achieve greater competitiveness, consistent quality standards and higher employee motivation in the long term.
In addition, I can offer you experience from 16 years of living and working in China and 5 years in Singapore as well as detailed knowledge of intercultural relations in business and social interaction.
Due to my activities for German trading companies in Asia, I have knowledge of the automotive industry, mechanical engineering, electrical engineering, the food industry and the consumer goods market.
My name is Renate H. Sattler, nee.
Renate Tietjen.
I studied business administration, Mandarin Chinese and Chinese culture as part of the “Applied Business Studies – China” program at Bremen University of Applied Sciences and graduated with a degree in business sinology.
Later, I studied at the Hong Kong University of Science and Technology (HKUST) in the Kellogg-HKUST Executive MBA program at Northwestern University (Chicago, USA).
I lived and worked for 16 years as General Manager (GM) / Chief Representative of a German trading company in China and another five years as Chief Operation Officer (COO) in Singapore.
In addition to my professional challenges, I was:
In my capacity as a member of the AHK Board of Directors, I accompanied delegations including former German Chancellor Gerhard Schröder in Guangzhou, South China, and the current German President Frank-Walter Steinmeier in Chongqing, West China.
Today I work as an interim manager and as a consultant for German companies working with China. As a China Interim Manager, I support my clients in the successful implementation of their projects in China and Europe. I have extensive knowledge of local markets, cultural nuances and legal frameworks. My tasks include the management of restructurings, the optimization of production processes, the management of joint ventures or the introduction of new business models. I act as a bridge-builder between European and Chinese partners in order to avoid misunderstandings and achieve strategic goals efficiently. With my experience, I ensure that projects are implemented on time and sustainably – always with a clear focus on the success of my clients.
You can find out more about me in a personal meeting. You can reach me at China Consulting Partner at my e-mail address rs@sattlerinterim.com, at my mobile phone number +49 1512 8841087 and via WeChat.